In April 2014, Solar Roadways started a crowdfunding drive at Indiegogo to raise money so they can get the product into production. In May, it was extended by another 30 days. The campaign raised 2.2 million dollars, exceeding its target of 1 million dollars. The drive became Indiegogo’s most popular campaign ever in terms of the number of backers it has attracted. The success was attributed in part to a Tweet made by George Takei, who played Sulu on Star Trek, due to his more than 8 million followers. One of the Brusaws’ videos went viral, with nearly 15 million views as of June 2014.Suppose we made a section of road out of this material and housed solar cells to collect energy, which could pay for the cost of the panel, thereby creating a road that would pay for itself over time. What if we added LEDs to “paint” the road lines from beneath, lighting up the road for safer night time driving? What if we added a heating element in the surface (like the defrosting wire in the rear window of our cars) to prevent snow/ice accumulation in northern climates? The ideas and possibilities just continued to roll in and the Solar Roadway project was born.
See more information about this groundbreaking project here: http://www.solarroadways.com/intro.shtml
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